Tokidoki for Clek

Partnership Branding and Pattern Design

Clek is a modern child safety seat company that partnered with fashion brand Tokidoki to create a collaborative line of seats that feature Tokidoki's distinct, wild characters. I created the patterns used on the seats using Tokidoki's characters, and also analyzed Tokidoki's elements for relevancy to Clek's audience during the process.

Studio: Gyro
Creative Director: Jamie Evans
Designer: Jenn Maine Scogin
Photographer: John Urbanek

 

A L L D E S I G N A R C H I V E P R O J E C T S